Get found, by people and AI
Human-centric SEO and clean structured data, so when someone searches, or asks an AI, your business is what comes back.
Read the small-business insights
When someone asks AI or Google for a business like yours, you either come up or you don’t. I help small businesses get found. Start with the free audit and see where you stand.
Mostly it’s helping small businesses get found in Google and AI search. The clarity and DIY writing is here too, because underneath it’s the same work: figuring out what’s actually wrong and fixing it.
Human-centric SEO and clean structured data, so when someone searches, or asks an AI, your business is what comes back.
Read the small-business insightsHonest writing on clarity and self-awareness, and the gap between knowing and doing.
Read the clarity notesI fix and build a lot of it myself, then write down what actually worked, panel open and all. The same troubleshooting runs under the SEO and the clarity work.
Read the DIY teardowns
Small BusinessMost small businesses never create a source of truth for how work gets done. Processes live in someone’s head, in onboarding calls nobody recorded, in Slack threads that scroll out
Read the field noteA free audit of how your business shows up in Google and AI answers: where you’re invisible, why, and the first fixes worth making. Enter your site to start.
When someone asks ChatGPT, Gemini, or Google’s AI for a business like yours, the answer gets built from a handful of sources those systems trust and can actually read. Visibility means you’re one of them. If your site is thin, unstructured, or says the same vague thing as everyone else, you don’t get pulled into that answer, and you never find out it happened. The customer just goes with whoever did come up.
It’s the same foundation. Good SEO was always about being clear and trustworthy enough that a search engine could confidently surface you when someone was looking for what you do. AI search raises the stakes because it usually gives one answer instead of ten blue links, so being unclear costs you more than it used to. The work is familiar. Clean structure, real content, and schema that tells the machine exactly what you are. If your SEO is already honest and solid, you’re most of the way there.
You put in your website and get back a short report: a visibility score for how you show up across Google and AI, the specific places you’re missing, and the first few fixes worth doing, in order. It takes about a minute to run and it lands in your inbox. No call required. You get an honest picture of where you stand, and what you do with it is up to you.
Depends on whether your customers ask AI or Google before they choose, and more of them do every month. They don’t tell you when you weren’t in the answer. You don’t need to chase every trend, but you do need to be findable and clear about what you do. If you already are, good. If you’re not sure, that’s what the audit is for.
I take on a few businesses at a time. We start with whatever’s actually broken, usually visibility, messy structure, or a message that doesn’t say clearly what you do, and fix that first. From there it’s the systems that keep it running, so you’re not rebuilding it every few months. I’d rather fix the real problem than sell you a package you don’t need, so the first conversation is just figuring out if there’s a fit.
No, and be careful with anyone who does. Search and AI don’t hand out guaranteed spots. They respond over time to whoever is clearest and most trustworthy. What I can do is make sure nothing on your side is holding you back. Your site reads clearly, your structure is right, and you’re actually saying something worth surfacing. That’s the part you control, and it’s usually the part that’s been neglected.
I take on a few small businesses at a time, on getting found and the systems that keep it running. If that sounds like what you need, tell me about it.
